We're a lead company that happens to mail.
The hard part isn't the postcard — it's knowing which door to put it on. We score and rank the homes in your markets, then put your offer in front of the ones most likely to hire you, every month. Fewer wasted dollars. More real jobs.
See your exact price and start in minutes — no discovery call, no quote-via-email.
Now serving the Twin Cities metro. Buy leads in 500-lead chunks. 3-month minimum.
Time for a new roof?
From Your Neighborhood Roofer
Proprietary lead quality
Every home in your markets is scored and ranked by our proprietary process. You reach the best ones first.
Done-for-you, self-serve
No sales call. We handle design intake, print, postage, and QR tracking from there.
Your leads, locked to you
The exact homes you reserve are yours alone for your term — no other contractor can mail them.
The Problem
Mailing every door spends most of your budget on the wrong houses.
Roofs last about 25 years. Furnaces about 15. Most homes on a route aren't due for anything — so most of the route is wasted spend.
Most of your mail reaches homeowners who don't need you
Carrier-route mail hits every door — including the homeowner who replaced their roof last year.
You pay for the whole route, not the right homes
Saturation pricing rewards volume, not fit. Most of what you mail reaches people who will never call.
You can't tell what's actually working
By the time the next drop is due, you still don't know which households responded — or why.
The right list beats the whole route.
That's the real work — and it's what we do. Anyone can filter a list by home age and value; every vendor mails the same one. We're a lead company first: we score each home for the trade you sell, so a roofer's list and an electrician's list look different on the same street. Your budget goes to the homes most likely to need you, not every door.
How It Works
Buy your leads. We put you in front of the right homes every cycle.
Buy qualified leads in 500-lead chunks, pick a 3-, 6-, or 12-month term, and we put your offer in front of those homeowners every month — delivered by direct mail, so you show up on the kitchen table, not buried in a spam folder.
Pick your trade
Roofing, HVAC, windows, siding, electrical, or water heater.
Pick your markets
Choose one or more markets in the Twin Cities metro. The leads you reserve are locked to you.
We put you in front of them
Your offer reaches the top-scored homeowners for your trade every cycle. Print, postage, and list refresh handled.
See who responds
Every mailpiece carries a QR code. Watch real homeowners respond, market by market and cycle by cycle.
Our Proprietary Process
We find the homeowners who are ready to buy.
Your Leads, Locked In
The homes you reserve are yours alone.
Other vendors sell the same filtered list to every roofer in town. We don't. The specific homes you buy come off the pool the moment you reserve them — no other contractor can mail them while your term runs.
Enforced by the way you buy
This isn't a promise we make and hope no one notices. The exact homes you reserve are pulled from the pool the instant you buy — nobody else can mail them for the length of your term, full stop. And when your term ends, we hold those same homes for 60 days so you can renew and pick up right where you left off — same homes, same list.
Leads are finite. The best homes get reserved first — check what's still available in your market before someone else does.
Features
Built for contractors. Not generic local businesses.
Seven trades, qualified leads locked to you, real response data.
QR-code response tracking
Every mailpiece carries a unique QR code. See who scanned, when, and from which market.
We don't re-mail past responders
When a household scans your QR code, calls, or fills out the form, we drop them from your list for 12 months. They're already in your sales pipeline — your next cycle should go to fresh homes, not the same ones twice.
Live pricing, instant checkout
See your exact per-market price and check out in minutes. No account rep, no back-and-forth.
Per-market dashboard
Watch scan rates market by market and cycle by cycle. Buy more where it's working.
Trades We Serve
Each trade gets its own model. Here's what we look at.
A roof isn't an electrical panel. We score every home in your market on what actually predicts a job in your trade — then hand you the top of the list.
Seven trades, available now in the Twin Cities metro
Roofing
We look at roof age and your area's hail and wind history. Aging roofs in storm-exposed blocks rank highest.
HVAC
We weigh system age and how the home is heated, so you reach homes running on equipment near the end of its life — not new installs.
Windows
We score window age and the home's vintage, surfacing owners likely shopping a full-home replacement.
Siding
We weigh siding age and condition to reach homes genuinely due for replacement.
Electrical
We target older homes whose electrical systems predate modern demand — the panels and service most likely due for an upgrade.
Water Heater
We focus on homes with an aging unit on record, so your offer lands before the tank fails, not after.
Pool Service
We identify the homes that actually have a pool, so you reach real pool owners — the market for liners, heaters, resurfacing, and safety upgrades — instead of every house on the block.
Same home, seven different lists. The roofer and the electrician down the street are looking at completely different houses — because they should be.
Coming soon — join the waitlist
Solar
Gutters
Painting
Landscaping
Founding cohort — Spring/Summer 2026
Named-customer scan rates and revenue will live here.
We're new. The first three to five contractors per trade get a 10–20% founding-cohort discount on their first cycle in exchange for a named testimonial — same trust we'd want before we'd buy. Until those land, we'd rather show you the system than make up numbers.
See which leads are still available in your markets.
Pick your trade and markets, see your exact price, and check out in minutes.